Glif: consistent AI models for your ads

Glif bills itself as 'the first AI modelling agency', which is marketing for its Characters feature, launched in September: cast original AI 'models' with consistent faces and reuse them across ads, UGC-style clips and product shots, with reference sheets ready for video models such as Seedance. It runs on credits, from $10 a month for 1,000, and commercial rights depend on each model's licence.

Why it mattersA cheap way to mock up ad concepts with a consistent face before booking a shoot. In the UK, be open that the person is AI-generated, and check the licence before commercial use.

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