
AI ASSISTANT · ESSENTIAL
ChatGPT (OpenAI)
OpenAI's AI assistant for work and personal use, now including Codex.
What ChatGPT (OpenAI) does
OpenAI's AI assistant for work and personal use, now including Codex. General-purpose assistant for writing, research, analysis, image generation and agents; plans include Codex for coding. Business/Enterprise add admin controls and data protections.
Good for
- Daily drafting, research and analysis
- Team workspace with shared GPTs/projects
- Finance/ops automation with Codex (OpenAI's own finance team uses it)
Try this in 10 minutes
- Daily drafting, research and analysis. Use the free plan: pick one real example from your own business and try just that.
- Team workspace with shared GPTs/projects. Put the result next to how you do it today. Is it faster, cheaper or better?
- Finance/ops automation with Codex (OpenAI's own finance team uses it). Note what you had to fix by hand before you'd show it to a customer.
Mini-tasks based on common small-business uses for this tool.
Honest take
No red flags in our notes so far
We have not written a detailed take on this tool yet. The summary above is based on the maker’s own website.
Compare
Personal AI agents compared: UK and EU availability, open source or hosted, bring your own model, approvals and price.
Pricing
Freemium: Free $0, Go $8/mo, Plus $20/mo, Pro $100/$200/$500/mo; Business $25/user/mo ($20 yearly); Enterprise custom.
Prices as listed by the maker when we last checked (2026-11-01); usually in US dollars. Check the website for current prices.
Latest update
- : From December, Plus, Pro and Business plans share one token-based allowance across ChatGPT and Codex (Instant chat excluded; check Settings > Usage). Mobile now lets you stay signed in to up to 2 accounts and switch between them (desktop coming).
- 2026-10-30: OpenAI doubled usage limits for ChatGPT Pro 100/200/500 and Business Premium, effective 29 Oct, and dropped a planned cut to Pro 200 (Work and Codex usage unchanged); dots keep extended, separate limits for now. Reposted by @OpenAI.
- : OpenAI Private Intelligence (30 Oct): business data controls, Zero Data Retention with Private Safety Processing (flagged content encrypted into customer-owned storage, 30-day TTL), Private Inference in preview using confidential computing, and agent approval controls. No pricing or GA date for Private Inference.
- : You can now text your ChatGPT dot over iMessage or RCS (28 Oct): hand it a task or something to keep an eye on by text, photo or voice note, and it texts you proactively with updates, with the same context and plugins. Preview for US Pro users.
- : iCloud Mail and iCloud Calendar plugins (27 Oct), all plans, web/desktop/iOS; connect each in Settings > Plugins with an Apple app-specific password.
- : GPT-6.1 Terra available in ChatGPT Work and Codex (Plus, Pro, Business, Enterprise, Edu); not in regular Chat. OpenAI pitches it for computer-use and visual tasks with natural writing; early creator reviews mixed vs Claude Opus/Sonnet 5.5.
- : Team tasks in ChatGPT Business: shared recurring tasks (schedule or Gmail/Slack trigger) that teammates can review and maintain, e.g. a Friday 'what shipped / what's blocked' update.
- : Locked Chats in ChatGPT: move sensitive conversations out of regular history and search into a protected space unlocked with a PIN (web/desktop) or Face ID, Touch ID or device unlock on mobile.
- : ChatGPT Slides adds real-time co-editing, sharing and comments (ChatGPT or your dot turns feedback into updates) plus direct on-slide editing of text, charts and images; create decks from a chat or file, present in ChatGPT or export to PowerPoint/Google Slides. Pro, Business and Enterprise.
Is ChatGPT (OpenAI) worth it? Quick answers
Is ChatGPT (OpenAI) worth it?
ChatGPT (OpenAI) is one of the tools we rate as essential to know about in the AI assistant category. There is a free tier, so you can test it before paying.
How much does ChatGPT (OpenAI) cost?
Freemium: Free $0, Go $8/mo, Plus $20/mo, Pro $100/$200/$500/mo; Business $25/user/mo ($20 yearly); Enterprise custom.
What is ChatGPT (OpenAI) used for?
OpenAI's AI assistant for work and personal use, now including Codex. Typical uses: daily drafting, research and analysis; team workspace with shared GPTs/projects; finance/ops automation with Codex (OpenAI's own finance team uses it).